"Carrots and Sticks": The New Science of High-Powered Incentives

Event starts at 6:30pm. Please see below for details.

The Yale Club of Nevada, UNLV Boyd School of Law and Greenberg Traurig, LLP

present

Yale Law Professor and
Best-Selling Author Ian Ayres

discussing

"Carrots and Sticks":
The New Science of High-Powered Incentives

 

Ian Ayres brings the central insights of behavior economics alive through sustained story telling. His latest book "Carrots and Sticks" teaches about the personal lives of men and women who have used these insights to their advantage, as well as how they are being used by business. Prof. Ayres has published more than nine books and more than 100 articles on a wide range of topics, including the New York Times and Wall Street Journal Business bestseller “Super Crunchers. For more information on Prof. Ayres, visit http://islandia.law.yale.edu/ayres/

Behavioral economics can help us supercharge incentives by identifying when carrots are likely to work better than sticks. Though losses may loom large, sometimes contingent rewards can be even more effective. CARROTS AND STICKS show when contingent rewards work better than punishments, and where contracts work best with both carrots and sticks—punished if you fail as well as rewarded if you succeed. For example, some dieters have been entering into pari-mutuel commitments to lose weight, where they forfeit money if they fail to lose weight, but potentially receive the forfeiture of others who fail to lose. Some stop-smoking contracts also have this feature.

This free event is presented in collaboration by the Yale Club of Nevada, UNLV Boyd School of Law, and the law firm Greenberg Traurig, LLP, which is hosting the reception.

Online Registration
To register for this program, click here.

2 CLE credits are pending 

Time:
6:30 p.m. reception, hosted by Greenberg Traurig, LLP

7:30 p.m. presentation

8:30 p.m. Q&A

Place: UNLV Boyd School of Law, Thomas & Mack Moot Court,
4505 South Maryland Parkway, Las Vegas, NV 89154

Map: http://maps.unlv.edu/tma.html

Cost: Free

Attendees may park in any metered space on campus or may use the free parking lot on campus, Lot S, which is located at the corner of Harmon and Swenson. Also, parking is free in student and staff parking spaces after 7pm.

April 22, 2010
6:30 PM - 9:00 PM
BSL Thomas and Mack Moot Court Facility